Realmadrid.com is the most visited football club website in the world for the eighth year in a row
According to the digital analytics company SimilarWeb, the season closed with an average of 8.9 million visits per month.
Realmadrid.com is, for the eighth year running, the most visited football club website in the world, averaging 8.9 million visits per month (according to data provided by the digital analysis company SimilarWeb). Available in Spanish, English, French, French, German, Portuguese, Japanese, Chinese and Arabic, our site ended the season with a record 68 million unique users (those who visit the website at least once), 2% more than the previous year.
More than 131 million sessions were registered on Realmadrid.com, which represents a growth of 11% compared to the 2022-23 season, and 419 million unique page views. 53.7% of the total traffic to our website comes from the 18-34 age group. Also, consumption from mobile devices continues to increase and this year reached 78%.
As part of the club's digital revamp, Realmadrid.com launched the first major redesign since 2014 this season. Through the alliance with our partner Adobe, we have implemented a technological transformation of the website, providing greater security, stability and flexibility. The objective is to provide our fans with the best and most consistent experience possible, focusing on usability on mobile devices and all generations of fans.